02 / CASE STUDIES

Digital Marketing Case Studies – NUMBERS WITH
A PURPOSE.

Deeper stories behind selected projects — the problem, the approach and what the portfolio records.

PAID ADVERTISING

LINKAROO.
META ADS.

Organic Facebook support paired with Meta traffic campaigns: content planning, organic posts, traffic campaign execution and performance tracking.

ORGANIC + PAID / TRAFFIC SUPPORT / META ADSREAD THE FULL CASE STUDY
PAID SUPPORT (META ADS)LINKAROO
99,049Ad views
2,131Landing page views
£279.86Spend
£35/dayAvg. daily spend
ORGANIC PERFORMANCE
213.6KViews
143,617Viewers
223Visits
73Interactions
Figures and labels exactly as reported in the supplied portfolio.
Before and after examples of the ITBiometrics investor presentation redesign

CONTENT TRANSFORMATION

FROM COMPLEX
TO CLEAR.

ITBIOMETRICS / PRESENTATION REDESIGN

Dense technical material became a structured, investor-ready story — content restructuring, copy refinement, slide design and visual storytelling, without losing the substance.

01 — Clearer narrative02 — Stronger hierarchy03 — Consistent design
READ THE FULL CASE STUDY

ORGANIC LINKEDIN

THE CHANGE
COMPASS.

LINKEDIN / B2B THOUGHT LEADERSHIP

Approximately five years of social media and content management for a change management brand. In the latest 12-month analytics period, the LinkedIn page generated 132,815 organic impressions.

READ THE FULL CASE STUDY
LinkedIn content examples for The Change Compass