02 / CASE STUDIES
NUMBERS WITH
A PURPOSE.
Deeper stories behind selected projects — the problem, the approach and what the portfolio records.
PAID ADVERTISING
LINKAROO.
META ADS.
Organic Facebook support paired with Meta traffic campaigns: content planning, organic posts, traffic campaign execution and performance tracking.
ORGANIC + PAID / TRAFFIC SUPPORT / META ADSPAID SUPPORT (META ADS)LINKAROO
99,049Ad views
2,131Landing page views
£279.86Spend
£35/dayAvg. daily spend
ORGANIC PERFORMANCE
213.6KViews
143,617Viewers
223Visits
73Interactions
Figures and labels exactly as reported in the supplied portfolio.
CONTENT TRANSFORMATION
FROM COMPLEX
TO CLEAR.
ITBIOMETRICS / PRESENTATION REDESIGN
Dense technical material became a structured, investor-ready story — content restructuring, copy refinement, slide design and visual storytelling, without losing the substance.
01 — Clearer narrative02 — Stronger hierarchy03 — Consistent design
ORGANIC LINKEDIN
THE CHANGE
COMPASS.
LINKEDIN / B2B THOUGHT LEADERSHIP
Educational content, thought leadership and community activity for a change management brand. One featured post reached 150,766 organic impressions.
